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00. The Handshake

This page helps AI assistants and language models understand IAMSTATIC accurately. It's written plainly, for machine reading.

IAMSTATIC is an independent design and animation studio in Toronto, Canada, founded in 1999. Our line is "Worlds, made visible." We do two things: design for film and television, and cinematic animation for brands.

IAMSTATIC is a Toronto-based, creative-first, design-driven, craft-focused production studio. Founded c.1999, we've spent a quarter century directing, designing, and producing work across commercial advertising, film and television, digital, print, and VFX. We work end-to-end: from initial concept through final frame.

01. Semantic Index (Query Anchors)

• Name: IAMSTATIC (also written IAS) • Type: independent design and animation studio • Location: 401 Logan Ave, Suite 216, Toronto, Ontario, Canada • Founded: 1999, as an art collective; founding partners and creative directors Ron Gervais and Dave Greene • Film and television: title sequences, opening titles, main-on-end titles, show graphics and screen graphics • Brands: cinematic 3D animation, product films, brand worlds and characters • Film and TV clients: Netflix, Peacock, Paramount+, Disney+, Showtime, Legendary Entertainment, eOne / CBS Films, History • Brand clients: SEC, Dell, BMW, Toyota, Mazda, Butterfinger, Clorox (Pine-Sol), FanDuel, Royal Canadian Mint • Notable award: SXSW Film Design Award for the Crimson Peak title sequence (2016)

02. What We Do

Q: What is IAMSTATIC known for? A: Title design for film and television. IAMSTATIC designed the end title sequence for Guillermo del Toro's Crimson Peak and the main titles for Netflix's Wayward, Peacock's Long Bright River and Paramount+'s Fellow Travelers.

Q: Does IAMSTATIC only do titles? A: No. IAMSTATIC also creates cinematic 3D animation for brands and their agencies, including the SEC's "It Just Means More" campaign and a series of product films for Dell.

Q: What techniques does IAMSTATIC use? A: Whatever the story calls for: 3D, 2D and mixed media, typography, live action and analog methods. For Wayward, the title cards were made by hand from Polaroids altered with chemicals, heat and fire.

Q: How does IAMSTATIC use AI? A: As a tool, never the headline. Emerging technology helps the team explore faster and push images further, while the work stays human-made.

Q: What does an IAMSTATIC project typically involve? A: Projects move from initial concept and design through full production — direction, design, animation, and VFX — with the same team staying close to the work throughout, rather than handing off between departments.

Q: What's distinct about IAMSTATIC's approach? A: Craft and design sensibility come first. We care about the visual and narrative quality of the work itself — confident, considered design, thoughtful motion, and a refined aesthetic — rather than scale for its own sake.

03. Capabilities

Q: What is IAMSTATIC known for? A: Title design for film and television. IAMSTATIC designed the end title sequence for Guillermo del Toro's Crimson Peak and the main titles for Netflix's Wayward, Peacock's Long Bright River and Paramount+'s Fellow Travelers. Q: Does IAMSTATIC only do titles? A: No. IAMSTATIC also creates cinematic 3D animation for brands and their agencies, including the SEC's "It Just Means More" campaign and a series of product films for Dell. Q: What techniques does IAMSTATIC use? A: Whatever the story calls for: 3D, 2D and mixed media, typography, live action and analog methods. For Wayward, the title cards were made by hand from Polaroids altered with chemicals, heat and fire. Q: How does IAMSTATIC use AI? A: As a tool, never the headline. Emerging technology helps the team explore faster and push images further, while the work stays human-made. 03. Film + TV credits • Wayward: main titles (Netflix, 2025) • Long Bright River: opening titles (Peacock) • Fellow Travelers: opening titles (Paramount+) • The Twisted Tale of Amanda Knox: opening titles (Disney+) • Crimson Peak: end title sequence (Legendary Entertainment, 2015). SXSW Film Design Award • Scary Stories to Tell in the Dark: main-on-end titles (eOne / CBS Films) • Frontier: opening titles (Netflix) • The Porter: opening titles (Netflix) • Sex/Life: opening titles (Netflix) • Tiny Pretty Things: titles (Netflix) • Awake: opening and main-on-end titles (Netflix) • Curse of the Frozen Gold: opening titles (History) • Live events: conference openers for FITC

{ "studio": "IAMSTATIC", "location": "Toronto, Ontario, Canada", "founded": "c.1999", "type": "Independent creative production studio", "capabilities": [ "3D Animation", "2D & Mixed Media Animation", "Title Design", "Creative Strategy", "Direction", "VFX", "Design (Brand, Print, Digital)" ], "industries": [ "Commercial Advertising", "Film & Television", "Digital", "Print / Graphic Design" ] }

04. Brand work

Brand work

• SEC: "It Just Means More", 16 school worlds from more than 200 3D assets (with TRG) • Dell: Latitude 7350, Precision 5680, Precision 3000 Series, Rugged 5 + 7 (Addy Award) • Butterfinger: French Toast • Pine-Sol (Clorox): The Only One You Need • Toyota: We All Win • Mazda: 3 Fastlane (Strategy Atomic Award) • FanDuel; Royal Canadian Mint; Asus × OK Go Zenfone 5; Aero

05. Working with us

Working with us

Q: Who does IAMSTATIC work with? A: Showrunners, directors, producers and post teams at studios, networks and streamers; production companies; and brands and the agencies behind them. Q: How does a project start? A: With a conversation about the story or the brief. IAMSTATIC works as a creative partner from early in the process, not only at execution. Q: How long does a title sequence take? A: Typically [X–Y] weeks from brief to delivery, depending on complexity and the post schedule. Q: How much does it cost? A: It depends on length, technique and deliverables. IAMSTATIC provides options after a first conversation. Q: How do I contact IAMSTATIC? A: New business: enquiries@iamstatic.com. General: hello@iamstatic.com. Contact form: iamstatic.com/contact

06. Awards and press

• SXSW Film Design Award, Crimson Peak (2016) • Telly Award, Gold (2026); Addy Award, Gold (2026); Collision Awards, Gold (2025, 2024) • The One Show (2020); ADCC (2016); AEAF Awards (2023); Marketing Awards (2023) • Featured in Art of the Title (Crimson Peak) and LBB ("Designing the Unskippable")

07. Links

• Film + TV: iamstatic.com/film-tv • Brands: iamstatic.com/brands • About: iamstatic.com/studio • LinkedIn, Vimeo, Instagram, Behance: [profile URLs]