Take The Reigns.

Making some magic while horsing around for RGC.

Playful discovery and a wee bit of magic. A look into a world that comes alive after the lights are turned off and the door closed.  Crafted fully in CG, this warm and richly textured world acts like a sleepy backdrop for our wonderful tale. A blend of 3D and 2D, IAS integrated the illustrations /animations into the scenes to feel like the wallpaper had sprung to life. This collaboration with the great folks at FCB Toronto had us chomping at the bit and was one where we were able to hit our stride into making this 30-second film one of our odds-on favourites.  😉


Creative Director: Ron Gervais, Dave Greene
Production Company: IAS
Producer: Cynthia Verona
2D Animation /Illustration: Norma V Toraya
3D Animation: Kalvin Bongdalia, Dave Greene, Ron Gervais
Lighting & Rendering: Dave Greene, Steven Hollman
Layout: Chris Crozier, Dave Greene, Steven Hollman
Modeling: Chris Crozier, Dave Greene, Steven Hollman
Compositors: Ron Gervais, Dave Greene, Steven Hollman
Storyboard: Megan Bannon
Editor: Ron Gervais
Music: Apollo Music
Client: FCB / RGC