United Way
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Unignorable
Selected highlights from our recent eight-film series of impact stories told by United Way beneficiaries and donors, tackling #unignorable issues in communities across Canada. We took a hand-crafted and minimalist 2D approach to our animation in pursuit of humanity and humility.
The stories center on United Way’s impactful work improving lives across a myriad of circumstances. In a whimsical, humanist, and occasionally dreamlike and unexpected way, we set out to tell empathetic stories with grace and respect. Thanks to TAXI and United Way for the immense pleasure of contributing to an important cause.
The music and sound design for this animation montage was masterfully created by our friends at Edkins Walsh Music. To view the original films, visit United Way Centraide Canada on YouTube.
Director: Julia DeakinCreative Director: Ron Gervais, Dave GreeneProduction Company: IAMSTATICExecutive Producer: Anne DeslauriersProducer: Nadine KalinauskasDesign: Julia Deakin, Emilie Muszczak, Matthew Kalinauskas2D Animation: Matthew Kalinauskas, Emilie Muszczak, Patrick Dias, Jimmy Gill, Julia DeakinCompositing: Steven Hollman, Ron GervaisMusic: EggplantAgency: TaxiClient: United WayMusic for Director’s Montage: Edkins Walsh Music
