Showtime
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(33)The opening title sequence of Long Bright River sets the tone for the series, immersing viewers in the gritty reality of Philadelphia’s Kensington neighborhood. Stark urban landscapes, raw textures, and layered visuals capture the unfiltered essence of the area, creating a striking and immersive experience.
A Gritty, Layered Style for a Gritty, Layered Story
A mix of b-roll, show footage, found elements and photography combined with painterly layers and cinematic compositions to create an overwhelmingly human-feeling. Lines that mimic the shape of the Delaware River and visceral elements such as hair, blood, veins on an arm, train tracks, zippers, wires, roadways/highways, steelwork, roots, etc., and subtle Easter eggs related to the narrative.
Street art as authentic backdrop
Street art plays a significant role in authentically depicting Philadelphia's Kensington neighbourhood. The production collaborated with local graffiti artists to adorn both interior and exterior sets with genuine artwork, capturing the area's vibrant urban culture. To that effect, the use of graffiti and street art was used throughout the OTS to provide a graphic representation and strike the tone.
Pops of pink and shadowy figures.
In Long Bright River, pink symbolizes innocence and loss, a haunting reminder of what’s been taken and what still lingers. In the show, it is represented by Kacey, the protagonist’s sister. Her hair colour symbolizes her rebellious nature and the life she leads on the streets, contrasting with the more restrained, duty-bound life of her sister, Mickey.
Director: IamstaticCreative Directors: Ron Gervais, Dave GreeneProduction Company: IAMSTATICProducer: Nicole LabbeDesign: David Penn, Ron Gervais, Arik Weiss, Josh VermeulenAnimation: Ron Gervais, Josh VermeulenClient: Peacock